How to Create an Engaging Charter School Open House Deck (Template Included)
Charter School Recruitment & Enrollment Sawyer Schafbuch Charter School Recruitment & Enrollment Sawyer Schafbuch

How to Create an Engaging Charter School Open House Deck (Template Included)

You did an incredible job spreading the word about your charter school’s open house. The seats (or ZOOM squares) are filled with parents eager to learn more about your program. As you recite your mission statement, you feel confident that you will win them over. But by the time you click to slide three in your deck, you’re already losing them. Bored stares and folks checking their phones waiting for the tour to begin. We’ve all been there.

Here’s how to develop a deck that will keep parents engaged!

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How do I know which recruitment tactics will work best for my school?
Sawyer Schafbuch Sawyer Schafbuch

How do I know which recruitment tactics will work best for my school?

Open enrollment for next year sneaks up on us quickly. Rather than taking time to reflect and grow, many teams fall back on what they did last year, regardless of the results.

But for those looking to improve, you are eager to discover which recruitment tactics may work best for your organization. Here are three questions to help guide your work.

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3 Things to Never Forget When In-Person Recruiting
Sawyer Schafbuch Sawyer Schafbuch

3 Things to Never Forget When In-Person Recruiting

It’s the summer recruitment season, a time when many staff members abandon their offices to get out in the community and make personal connections with families. Maybe your school is hosting a BBQ, guiding yoga in the park, or hitting the pavement door to door. Whatever the event, you need to maximize the time your staff is dedicating to the cause. Having the right materials on hand bolsters credibility, guides conversations, and most importantly gives your staff the ability to follow up with families. Here are three things you want on hand when recruiting in person.

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What Should We Do If Student Applications Are Down?
Sawyer Schafbuch Sawyer Schafbuch

What Should We Do If Student Applications Are Down?

Many school enrollment teams are getting a sinking feeling in their stomachs as they head into the summer months. Why? Applications are down. It’s been the most chaotic school year in memory, and the added uncertainty has affected staff’s typical recruitment plans and families’ motivations to enroll. But if your school has realistic enrollment targets for the coming year, don’t give up hope. You have time to make up ground. Here are three ways you can strengthen enrollment headed into this fall.

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3 Website Fixes in 3 Minutes
Sawyer Schafbuch Sawyer Schafbuch

3 Website Fixes in 3 Minutes

Ugly websites are costing organizations applicants. The biggest problem I see is that most schools don’t use their website as a tool for student recruitment. A website should be the most inexpensive member of your recruitment team! Nearly all prospective parents are visiting your homepage to apply. and if your current site doesn’t connect with these families, they will look elsewhere.

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Are You Re-Enrollment Ready?
Sawyer Schafbuch Sawyer Schafbuch

Are You Re-Enrollment Ready?

As a school administrator, you have responsibilities that always take less time in theory than they do in practice. Re-enrollment is near the top of that list. Communication or enrollment software issues can quickly derail your efforts and add hours of work to your plate. Here are three steps to help launch your re-enrollment campaign.

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